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AJ Vaynerchuk is a 21 year old blogger who also dabbles in social media, marketing, and SEO. He spends most of his time on twitter (follow him!) and is excited for his internship at Revision3 this summer. If you'd like, learn more about AJ.

Facebook Chat Needs a Desktop Client

Introduction

In case you are living under a rock, Facebook launched Facebook Chat. Yesterday I spent a lot of time chatting with friends - most of that chat dealt with Facebook Chat itself. In general, I would have to say that I had a great first time experience. I conversed with friends that I would not normally reach out for simply because I did not have their AOL Instant Messenger screen names. The fact that Facebook eliminates this obstacle is a huge plus. That being said, there were a few issues I had with the usability of Facebook Chat, and I think that a Facebook Chat Desktop Client would make the Facebook Chat experience top notch. On top of that, a desktop client provides Facebook the opportunity to enter new markets.

Most Successful Instant Messenger Services Use Desktop Clients

AOL Instant Messenger, my personal instant messenger service of choice, is a great example of a desktop client succeeding. Most users are used to this type of setting, and even though there are services like Meebo, it is a normalized practice among most instant messenger services. Personally, if Facebook Chat came out with a desktop client, I wouldn’t even hesitate to make the switch away from AOL.

Possible Facebook Chat Desktop Client Killer Features

Integrating a Facebook Chat Bot

Every time you get a notification, wall post, event invite, group invite etc. (obviously you would choose these options) you would receive an instant message from the official Facebook Chat bot.

Choose Between Live Chat, Wall Posts, and Private Messages

When scanning through your buddy list a great option would allow for the users to have the ability to choose the type of message he or she is sending. Certain messages fall into certain categories, and it would be great to skip the process of opening up Facebook, searching for the friend, and then sending out the message. Off the top of my head, each chat box could have a small little drop down menu declaring the type of message you want to send.

Integrating Video Chat

Services such as Skype and AOL IM allow users to engage in video chat. Facebook has more users than both of these services combined (I think) and by adding this feature to an soon-coming desktop client would give Facebook another majority share in an interesting market.

What Do You Think?

What do you think about a Facebook Chat Desktop Client? What other features could be added to both improve the experience for the users and Facebook’s business?

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17 Responses to “Facebook Chat Needs a Desktop Client”

  1. Greg Rollett Says:

    I give it a week before we start seeing these desktop clients all over Mashable and TechCrunch.

  2. mlong Says:

    I like the funcions you listed of desktop client but like the ease of use not having to worry about it. I’m on a least 3 machines during an average week and keeping them all up 2 date w/ software as pain in ass.
    “Every time you get a notification, wall post, event invite, group invite etc. (obviously you would choose these options) you would receive an instant message from the official Facebook Chat bot.”
    This is done right now w/ chat client. Err..at least status updates show if you are chatting. If this is not happening right now it would be an easy feature add to current chat tool.

    Guess I would use the desktop app but I’m not dieing to get hands on it.

  3. Chris Says:

    I suppose there could be a market for it . . . but really do we need yet another desktop IM app? Honestly? No. Not unless it does something so remarkable, so amazing, so revolutionary that it makes me drop Live Messenger, which I barely use anyway. And I don’t see that happening. Like I said in my last comment, how popular is MySpace’s desktop chat client? And by popular I don’t mean how many times has it been downloaded. How often is it actually used?

  4. Jernej Says:

    nice proposition!

  5. Russ Conklin Says:

    Hey AJ, I just found this on lifehacker.com - http://www.labnol.org/software/browsers/run-facebook-chat-messenger-firefox-sidebar/3050/ - just adding a bookmark to the firefox sidebar lets you run facebook chat even if not on facebook.com. Really cool!

  6. Darren Says:

    I would love to see a desktop client…especially since I’d hate to stay logged on to Facebook just to chat with someone. I’d really love Adium integration ;)

  7. Greg Rollett Says:

    Also, just thought about integration into Flock. That’s how I check Facebook anywhoo on the go with my Mac. Anyone else use Flock as their default browser for Facebook?

  8. Chad Says:

    Not another client!

    Let the “All in one” clients out there handle it. I don’t need yet another program running in my systray. ;-)

  9. Taco John Says:

    Facebook is planning to put a lot of the “feed” functions into Chat.

    Having “all in one” clients won’t work. It won’t create a big enough user base. Facebook plans to have allow access via Jabber. “Wait, you’re telling me I need to download another client, and download and install a plugin, and put my login information in, AND know the server? Too much work.”

    I think AJ’s dead on with that desktop client. Let me quickly make and see wall posts, messages, and statuses, as well as just IM’ing friends.

  10. blog.JacobBurke.com » Blog Archive » Facebook Chat - Is This Necessary? Says:

    […] AJ Vaynerchuk has some interesting insights into the chat application, be sure to check out his article. […]

  11. Justin Thorp Says:

    I don’t want another desktop IM client. I want to be able to integrate with Adium. That’d be oh so sweet.

  12. Lara Says:

    I am not 100% impressed with the facebook chat…
    especially since it is yet another distraction!!!! :-p
    Video chat would even be worse!! :-o

  13. scott Says:

    Found a desktop client!!

    http://lwngnm.net/

  14. Alex Miller Says:

    good post.

    Adium and Pidgin plug-ins would be awesome.

  15. Shadow Says:

    Uh… Digsby?

  16. Daniel Says:

    I second Digsby. (www.digsby.com) It works great as a Facebook chat client.

  17. Libby Says:

    Facebook Chat + Google Talk x desktop client = Gabtastik

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